Andrew T. Houghton, partner in Sedgwick's New York office, analyzes the evolving risks and benefits of insurance coverage in light of social media.
From the Article:
Not so many years ago concern centered around the use of electronic mail. While it was a valuable and soon to be indispensable tool for business and personal use, the downside was an increase in “too casual” communication. With a few taps on a keyboard, ill advised comments, poorly worded statements and angry replies could be fired off without adequate review.
Even worse, those regrettable missives could quickly be forwarded worldwide.
Now we have “tweets,” which carry the same threat of poorly thought-out communications to a wide audience, and social networking, which offers far broader uses, benefits and risks
than email ever did. Social networking has rapidly grown into an accepted business tool, but one for which the uses, benefits and risks are still developing.